Marketing: You stink…you really do

Rightguard has a deodorant out with a gimmick called the powerstripe. The powerstripe is a section in the middle of the deodorant that gives extra “protection”.

So, if the powerstripe works better than regular deodorant, why don’t they make the whole stick out of the powerstripe stuff?

Really, they are saying that non-powerstripe stuff doesn’t work as well as the powerstripe. So why do they put the other stuff in there?